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Nelson Jim

TRANSFORMATIVE MARKETING LEADER

I lead with strategy, data, and creativity to help brands grow revenue, build trust, and connect authentically.

Why Choose me

Strategic. Creative. Accountable.

Trusted Marketing Leader

Known for delivering results, building strong teams, and leading with clarity, empathy, and accountability.

Respected by Teams & Clients

Praised for collaboration, mentorship, and empowering others to succeed through great marketing.

Strategic & Tactical

Balances executive strategy with hands-on execution to drive brand, revenue, and customer growth.

Selected Work

Elevating Brands with Authencity

A curated selection of strategic briefs, brand systems, and marketing frameworks—designed to demonstrate how disciplined execution and proven practices drive consistent, scalable results.

Campaign Strategy

Creative Strategy

Brand Strategy

Campaign Strategy

Strategy & Brand

Experience

Most Recent Positions

Chief Marketing Officer (CMO)

ZeroSixty

Jun 2020 - Now

VP of Marketing

Frontline Systems, Inc

Aug 2021 - Apr 2022

Chief Marketing Officer (CMO)

Clever Investor • Tempe, AZ

Sept 2019 - Aug 2021

VP of Marketing

Firefly Educate

Oct 2017 - Mar 2018

What I Do

Marketing to Move Brands Forward

Brand Leadership

Shape how people see your brand — and what they believe about it.

Brand positioning & voice

Messaging strategy

Go-to-market leadership

Customer Experience

Craft every interaction to build trust, engagement, and loyalty.

Full-funnel mapping

UX & content alignment

Scalable brand systems

Performance Stategy

Execute marketing that’s accountable to revenue and measurable outcomes.

Multi-channel growth

Budget & KPI ownership

Marketing automation

my Process

From Insight to Execution

1. Discovery

I uncover brand truths through audits, persona research, and competitive analysis. This grounds every decision in data, insight, and audience relevance.

2. Define

Next, I align goals with strategic messaging, funnel structure, and positioning. This step transforms research into a clear, actionable marketing roadmap.

3. Design

Develop creative, branding, and campaigns rooted in strategy. This turns ideas into compelling visuals and messaging that perform across all touchpoints.

4. Launch & Optimize

Launch across channels and continuously optimize. Performance is tracked, insights applied, and campaigns evolve to scale growth and results.

15+

Years of Leadership

Over 15 years of building marketing systems, brands, and campaigns that have tangible results.

$1.2M+

Budget Managed

Directed a $1.2M budget to drive measurable ROI and scale lead generation campaigns.

12+

Team Members

Led teams of 12+ fostering a culture grounded in accountability, collaboration, and growth.

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About Me

Behind the Strategy

I’m a marketing executive with over 15 years of experience helping SaaS, eCommerce, and consumer brands grow through strategy, brand transformation, and performance marketing. As a marketing leader, I approach brand-building with authenticity, accountability, and storytelling that drives both growth and community connection.

Nelson Jim Creative Marketing Professional Logo

Impact Through Collaboration & Shared Vision

From high-growth startups to purpose-driven enterprises, I lead with strategy and heart — and measure success by the impact we create together.

“Nelson is a highly motivated and creative marketing professional. He stays on top of current trends and often sees opportunities to holistically execute the brand across all marketing channels. He sets the bar high for creative work and never loses site of business objectives. He’d be an asset to any team.”
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Claudia Provencio
Senior Creative Director
"As a leader Nelson also has a great understanding of his team and their needs. Making the work fun and exciting is always paired with the driving everyone to push their ideas as far as they can go. Any day spent working with Nelson will likely leave you inspired and educated."
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Ryan Lowry
Design Lead
“Nelson is the kind of leader who wants his team and organization to succeed, and will work tirelessly to enable that success. His expertise is too extensive to list in short form, but suffice it to say that Nelson is the embodiment of a quintessential marketer.”​
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Chris Crowe
Director, Digital Marketing
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